Турция, Aнталья
Ethno Belek

Professional
travel 3.0 conference

trends and insights of the
2025 tourist season
13 — 15
December 2024
RU
EN
TR
Top-level speakers and travel industry experts
Networking program at the golf club
VIP dinner with Chef Felice Lo Basso
Professional conference for tourism industry leaders about new digital technologies, ways to attract tourists and consumer trends
250+
key players
of travel industry
владельцы крупнейших отелей, топ-менеджмент Travel-Tech сервисов и авиакомпаний, а также представители государственных органов
3
eventful days
деловой программы
и бизнес-воркшопов
50+
TOP-LEVEL speakers
& TRAVEL-experts
Профессионалы из ведущих компаний в сфере
туризма и передовых технологий, готовые
поделиться богатым опытом и знаниями
owners of the largest hotels, top management of Travel-Tech services and airlines and representatives of government agencies
business program
and workshops
professionals from leading companies in tourism and advanced technologies, ready to share their experience and knowledge
Hotels
Airlines
Travel tech
PR & media
Government Relations

FIRST-CLASS NETWORKING and EXPERIENCE OF LEADERS

The most
popular hotels

representatives of private and chain hotels 
in Antalya, Istanbul, Ankara, Bodrum, 
Cappadocia, Dubai, Moscow, St. Petersburg 
and other key points on the world tourism map

Service leaders

digital travel-tech providers (ticket purchase,
hotel booking, insurance and everything
a tourist needs), HoReCa product
manufacturers

The best social
networks
and messengers

The best social networks
and messengers

Leading TV
and media providers

representatives of the largest TV channels,
online cinemas and relevant video hosting sites

Flagships air
transportation

representatives of full-service, charter
and regional airlines interested
in partnership and brand promotion

GR-segment

experts making strategic decisions
in the development, promotion
and financing of tourism

The most
popular hotels

representatives of private and chain hotels 
in Antalya, Istanbul, Ankara, Bodrum, 
Cappadocia, Dubai, Moscow, St. Petersburg 
and other key points on the world tourism map

Service leaders

digital travel-tech providers (ticket purchase,
hotel booking, insurance and everything
a tourist needs), HoReCa product
manufacturers

The best social
networks
and messengers

The best social networks
and messengers

Leading TV
and media providers

representatives of the largest TV channels,
online cinemas and relevant video hosting sites

Flagships air
transportation

representatives of full-service, charter
and regional airlines interested
in partnership and brand promotion

GR-segment

experts making strategic decisions
in the development, promotion
and financing of tourism
TRAVEL INSIGHTS FOR BUSINESS
AT THE
CONFERENCE

TRAVEL INSIGHTS FOR BUSINESS AT THE TURMERGE CONFERENCE

Highly effective TV campaigns

all about the potential of travel advertising on TV and streaming platforms

Experience of chain hotels
of the world

secrets, rules and tactics
from world brands

New digital aviation

ways to support traveler loyalty

Travel data insights

best practices for using Big Data
and AI for advanced analytics

Secrets of premium hospitality

proven approaches to service
from global lux class hotel chains

Engaging PR campaigns

new strategies and concepts
for hotel promotion

New travel applications

from idea to check-in — the best applications accompanying tourists

Highly effective TV campaigns

all about the potential of travel advertising on TV and streaming platforms

Experience of chain hotels of the world

secrets, rules and tactics
from world brands

New digital aviation

ways to support traveler loyalty

Travel data insights

best practices for using Big Data
and AI for advanced analytics

Secrets of premium hospitality

proven approaches to service
from global lux class hotel chains

Engaging PR campaigns

new strategies and concepts
for hotel promotion

New travel applications

from idea to check-in — the best applications accompanying tourists

program architecture

13 December
#GOVERNMENT AND TOURISM
#INSIGHTS ON DATA - TRAVEL 2025
#DIGITAL MARKETING IN TOURISM
#TV & ONLINE CINEMAS / MEETUP
#SOCIAL & BLOGGERS / BRIEFING
#LABORATORY OF NEW FORMATS
#POINT OF ATTRACTION - EVENTS
приветственный коктейльный приём
14 December
BUSINESS PROGRAM
#SPORT and TOURISM
#EXPERIENCE OF THE BEST HOTELS IN THE WORLD
#Star Boutique Hotels
#Academy of Hospitality
#ESG - Sustainable Tourism
TRAININGS AND WORKSHOPS
#Tips for Luxury Class Service
#Detailing of Luxury Rooms
#Rules of Global Hospitality
#Secrets of Priority Placement for Important Guests
#Butler Service - Key Competencies
#Guest Service - Nuances of the Craft
ЗАКРЫТЫЙ VIP ужин
с шеф-поваром
Феличе Ло Бассо
19:00
15 December
NETWORKING
10:00
BUSINESS MISSION
to the Best Hotels in Antalya
15:00
20:00
09:30
BUSINESS PROGRAM
20:00
18:00
AFTERPARTY
DINNER IN
THE OLD CITY
NETWORKING
program
at the golf club

Program
of the event

PROGRAM.DAY 1. BUSINESS PART
Tourism in focus — how government support and advertising stimulate growth. Lectures by traveltech industry leaders.
The program:
#GOVERNMENT AND TOURISM
Tourism in focus — how government support
and advertising stimulate growth
opportunities of the GR sector in promoting tourism, innovative
methods of stimulating the hotel business
#DATA INSIGHT
Data insights — overview of the tourism market and forecast for the 2025 season
big data about consumer changes of tourists, insights from big data of digital providers about customer preferences when choosing a vacation spot
From metasearch engines to ecosystems: the latest
digital products for informing tourists
#DIGITAL CASE STUDIES
opportunities to use advanced travel-tech services: services for choosing air tickets,
sharing services, booking platforms, information portals, transport analytics systems,
online travel agencies, VIP tourism services, marketplaces, neuroproducts
as new advertising platforms for hotels
TV and local Netflix — where the audience moved
advertising integrations on TV and in online cinemas — analytics and metrics of campaign effectiveness, how to use data for more accurate targeting
Direct access to the client — messengers and social networks
#TV meetup
clients movement to a new information field — an overview of current digital platforms, new Telegram functions and the development of tourism blog channels
Interaction online and offline — new formats of outdoor advertising
opportunities of the GR sector in promoting tourism, innovative methods of stimulating the hotel business
#SOCIAL briefing
#EVENT session
Life events as a point
of attraction for tourists
event marketing as the most effective and low-budget tool for hotel promotion, the impact of regional events on guest flow
#COMMERCIAL laboratory
10:00 - 18:00
PROGRAM.DAY 1. BUSINESS PART
December 13
December 14
December 15
Day 1
Day 2
Day 3
13.12
14.12
15.12
EDUCATIONAL MODULE. DAY 2

Program
of the event

December 13
December 14
December 15
Day 1
Day 2
Day 3
13.12
14.12
15.12
#Sport Tourism
Sports events - the driver of growth in tourist flow
Session featuring representatives from the largest sports leagues: KHL, Boxing Federation, UFC
#WORLD BEST PRACTICES
Experience of the Best Hotels in the World - from the first-person
Singapore, Moscow, the UAE, Dubai, Turkey, Cyprus - business cases of the largest hotels in the world
#TOP chamber cases
Features of Unique and Star Hotels
Event marketing as the most effective and low-budget tool
for hotel promotion, the impact of regional events on guest flow
#Hospitality Academy
Academy of Hospitality
Team Development and Employee Competencies for New Standards
19:00
VIP dinner with chef
Felice lo basso
BUSINESS PROGRAM:
TRAININGS AND WORKSHOPS:
11:00 - 19:00
Professional educational trainings and knowledge development
Practical classes are conducted by leading experts from the Turkish hotel business
Tips for LUX class service
Detailing luxury rooms
Rules of world hospitality
Secrets of priority placement of important guests
Butler service - key competencies
Individual guest service - the subtleties of skill
Certificate of completion the educational module
on the completion of the module by the organizers and experts of the international conference

Maxx Royal Kemer, Titanic, Ethno, Regnum
certificate
11:00 - 19:00
BUSINESS MISSION. WEEKEND

Program
of the event

December 13
December 14
December 15
Day 1
Day 2
Day 3
13.12
14.12
15.12
#BUSINESS MISSION
ROADSHOW to the best hotels in Antalya
business tour and communication with key representatives of the hotel industry in Turkey. Business visits to leading hotels in Antalya and one-on-one meetings with hotel top managers.
#networking
Networking program at the golf club
Unique opportunity for informal communication, establishing new business connections, and exchanging experiences with top managers and owners of the largest travel businesses.
Cultural program and the conclusion of the official TurMerge program at a restaurant located in the historic center of Antalya.
AFTERPARTY Dinner in the Old Town
BUSINESS MISSION. WEEKEND
NETWORKING:
10:00 - 18:00
#cultural program

evening program

VIP dinner with Chef Felice Lo Basso

Networking program at the golf club

Spend an engaging day at the golf club with top executives from major companies in the travel industry.

This is a unique opportunity for informal communication, establishing new business connections, and sharing experience in a relaxed setting.
Felice Lo Basso mastered his craft in the world’s top restaurants and earned his first Michelin star in 2011.

His cuisine is a synergy of the sea and mountains, where the quality of ingredients and a creative approach form the foundation of every dish. By exploring traditions and blending flavors, Felice creates unique gastronomic masterpieces infused with the spirit of Apulia.

participation options

Standart

Business program and workshops
(December 13 and 14)
Welcome cocktail
  • Access to speakers' presentations after the event
  • Access to the networking application and chat
490$

Business

Business program and workshops
(December 13 and 14)
Access to the lounge business zone
Welcome cocktail
  • Concierge service during the event
  • Access to speakers' presentations after the event
  • Access to the networking application and chat
890$

Business Travel

Business program and workshops
(December 13 and 14)
Access to the lounge business zone
Welcome cocktail
  • Business mission - roadshow to the best hotels in Antalya and communication with the owners
  • Concierge service during the event
  • Access to speakers' presentations after the event
  • Access to the networking application and chat
  • Transfer (airport / business mission)
1 690 $

PREMIUM

Business program and workshops
(December 13 and 14)
Special networking program (December 15)
Individual support and organization face-to-face business meetings
Access to the lounge business zone
Welcome cocktail
Closed VIP dinner with chef Felice Lo Basso (Michelen)
Business mission - roadshow to the best hotels in Antalya
3800$

FIRST CLASS

11 900 $
Networking program for top managers in a golf club
Afterparty for top managers: cultural program and dinner in the old city
Accommodation Ethno Belek 5* (4 nights, comfort)
Flight (ticket type: standard)
Business program and workshops
(December 13 and 14)
Special networking program (December 15)
Individual support and organization face-to-face business meetings
Access to the lounge business zone
Welcome cocktail
Closed VIP dinner with chef Felice Lo Basso (Michelen)
Business mission - roadshow to the best hotels in Antalya
Networking program for top managers in a golf club
Afterparty for top managers: cultural program and dinner in the old city
Accommodation Ethno Belek 5* (4 nights, comfort)
Flight (ticket type: business)
We look forward to your question!
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Conference Venue

Special accommodation terms at the hotel have been agreed for the convenience of conference participants

Speakers

Zykov
Dmitry
Deputy Director of the 4th European Department
of the Russian Foreign Ministry
Muhittin
Böcek
Mayor of Antalya
ERKAN
YAĞCI
Chairman of the Board TÜROFED
KAAN KAŞİF KAVALOĞLU
Chairman of the Board AKTOB
MÜBERRA
ERESİN
Chairman of the Board TÜROB
HAKAN SAATÇİOĞLU
Chairman of the Board POYD
50+
leading
industry experts
Nahit
Kara
Member of the Board Ethno Hotels
Zykov
Dmitry
Deputy Director of the 4th European Department
of the Russian Foreign Ministry
Muhittin
Böcek
Mayor of Antalya
ERKAN
YAĞCI
Chairman of the Board TÜROFED
KAAN KAŞİF KAVALOĞLU
Chairman of the Board AKTOB
MÜBERRA
ERESİN
Chairman of the Board TÜROB
HAKAN SAATÇİOĞLU
Chairman of the Board POYD
Nahit
Kara
Member of the Board Ethno Hotels
50+
leading
industry experts

EVENT PARTNERS

Invited participating
companies

© 2024 TurMerge. All rights reserved
Maria Fadeeva
Partnership manager 
in Russia and central asia
+7 (977) 806-14-71 (whatsapp)
Welcome@turmerge.com
Company: River Productions
Authorized: Emrah Irmak
Address: Güzeloba mahallesi , 2155 sokak, no:6/B, Daire:7, Kanyon 2155 sitesi, Muratpaşa/Antalya/Türkiye
+90 (532) 394-18-78
LLC CityLit
127015, Moscow, Novodmitrovskaya St., building 2, block 1, room 31D/3
Tel./fax: +7(495) 777-51-69